https://antiguanewsroom.com/the-psychology-of-pre-beach-peaking-protocols-and-the-beach-body-cycle/ Seventy percent of the work in any beach body cycle happens between the ears, not in the gym. The physical manipulation of water, sodium, and body fat in the final weeks before a photoshoot is a small, technical piece of a much larger psychological pattern that drives millions of people into restrictive cycles every spring.